Social media and technology have evolved over a period of time. In this time, many social media platforms have emerged but not every platform has survived the competition from their competitors, social media platforms have evolved from personal networking platforms to becoming the much preferred channel for businesses. A large chunk of the world’s population are active on various social media platforms.
Businesses and brands are turning to social media for their online marketing needs. The statistics related to the usage of social media platforms by various sets of audience is fascinating. One look at them will give you an idea of how powerful the marketing channel social media is, for brands and businesses.
The infographic published below, 14 Social Media Statistics You Didn’t Know throws light on few such statistics which you would have otherwise not read.